Emergencies have their fair share of presence around the world. It can be a natural disaster, a medical emergency, or anything. It is always a good idea to stay mindful and have preparations for emergencies. One of the most important parts of tackling an emergency is to communicate. While there are many ways of communication, the best way is text messaging. Texting in emergency works for various reasons. Let us look at some of these.
Why is texting in an emergency better?
There are plenty of reasons why texting in an emergency works better. Here are the following reasons you may or may not have considered.
Instant Delivery
One of the best things about texting is that they deliver instantly. If you are sending one on one messages, then of course you can count on them going out instantly.
However, mass texts also have almost instantaneous delivery if you use a reliable service like ExpertTexting. ExpertTexting allows you to send mass texts with the click of a button. You can send a bunch of messages in case of an emergency and keep people updated. For example, if you run a school. In case of any emergency, you can send a mass text to parents. This process helps get the message out to a group of people easily.
More open rate
Did you know that text messages have an open rate of up to 98%? This means that majority of texts are opened and read. Compared to phone calls, texts are shorter and easier to communicate through in a short amount of time. While advancing technology has made phone calls easier and faster, they still take some time. Moreover, phone calls take time in conveying the message.
Text messages make it faster and reach out to a mass of people in one go. Hence, using texts in an emergency saves more time. Moreover, it conveys the message in lesser words.
Direct communication
A huge advantage that text messages have is that they bring direct communication. The message reaches in the hand of the intended party only. Unless the number is wrong, it is a long shot that the message will go out on a cross-connection. Hence, the communication becomes direct and reliable.
Moreover, if you use a service like ExpertTexting, then you can enable two-way communication too. With two-way communication, the receiver can reply to a message as well. This way you can track the responses.
No need for power
Another reason why texting in emergencies works better than any other medium is that texts do not require any power. You don’t need an internet connection or a laptop. As long as your phone has power, you can simply read the message and even respond to it. This is one of the reasons why in natural disasters, texts work wonders.
No need for apps
While there are other ways you can send out mass texts too. Texting still takes the lead. Perhaps the biggest reason is that anyone that has a phone, can receive a text. You do not need to have a smartphone specifically. Moreover, you do need to download applications or even signup. If you have a mobile phone, you can receive text messages.
TCPA on Emergency Mass Texting
While the TCPA is very particular about sending messages with express prior consent only. There are emergency cases where this waivered off. According to the authoritative body, emergency messages with no marketing angle or component require no consent. For example, in case of an upcoming natural disaster, the concerning departments can send an evacuation message for the safety of the people. Other emergency messages include service interruptions, medical emergencies, public safety events, and anything that stands under the ‘legitimate emergency’ umbrella and does not market.
Get started with ExpertTexting
ExpertTexting is a mass texting service that works efficiently. You can send out thousands of messages at once and communicate during small and big emergencies as well. All this in a pay-as-you-go price so you do not have to pay for credits that may expire.